Facebook Business Pages

How many of you out there have a business Facebook page?  If you do you’ll be a gigantic help.  The knowledge that you can share will be readily accepted and greatly appreciated.  I’m graduating from school soon with my degree in public relations and, because of this, my family seems to think I’m already some huge pr guru….perhaps in the near future.

I started a business page for my parents’ vacation rental property, which I’ve blogged about before, and my aunt and uncle have asked for help with their restaurant business page.  I’ve learned that posts with pictures are received better than posts without them, is there a best way to do this?  Should I include patrons in the pictures to liven things up?  What are your thoughts?

Gasparilla Villa      IMGP5943

The first picture is the front view of the vacation rental property and the second picture is of the patio for the restaurant.  I’m in the process of getting more photos of the restaurant itself.

For a vacation rental property what is the best way to spread word of a page that is starting from scratch?  How do I increase the fan base the quickest way?  I have a link to their website in the about section, is there a better place to put it?  The target audience, according to my folks, are in the 45 and older range, especially families.

The restaurant is a family-friendly breakfast and lunch place.  What is the best way to get people involved on the Facebook page?  I put posts on the page Friday morning and just before lunch asking what their favorite items on the menu are, with a direct link the website’s menu….I got zero responses, but two people like the post asking about breakfast.

Any and all help is appreciated and will be a huge help.  Thank you for your time.